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General StoriesJanuary 30, 2008 

Audio-Conference on Philanthropic Fundraising at Beacon Institute

The Association of Fundraising Professionals, Mid Hudson Valley Chapter will hold an audio-conference on February 19, 2008, Listening to Donors: Essential Skills for the Win-Win Ask, from 12:30- 2:30pm at the Beacon Institute for Rivers & Estuaries.

Participants will learn how listening techniques and styles as described by experts in business and life can be applied to philanthropic fundraising. They will gain understanding of the importance of taking notes during listening, interviews through a probing tool and formalizing these notes in disciplined and timely contact reports. Participants will learn how to find "hands on" ways of structured listening to both individuals and collective groups to immediately improve fundraising programs and gift requests.

Tom Wilson, vice president and western region manager for Campbell & Company, has raised hundreds of millions of dollars over his nearly 30 years in philanthropic fundraising. He brings experiences from 2,600 donor interviews, plus a myriad of experiences from running his own fundraising program to consulting with organizations of all types and sizes. He is the author of Winning Gifts: Make Your Donors Feel Like Winners, 2008, John Wiley & Sons.

The Beacon Institute is located at 199 Main Street in Beacon. The cost is $10 for AFP members and $20 for non-members.. To register, call 424-4040, ext. 235 or email schoonhovenam@thehastingscenter.org.

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